A slight error in Public Relations.

A quick little anecdote from work.

As the P.R. Director for Kranzler Kingsley, I write press releases for the company when we hire any new people. Basically, all I do is write a little background info, what their duties will be a the agency, come up with a title, slap a picture on there and send it out to all of the major newspapers.

So I did this for our new A/V Editor/Producer Mark Gray recently. Mark's got an impressive background working in post-production for national accounts in Chicago, so his press release was kind of a big deal. So I wrote it up last week and sent it out.

This week, it started showing up in papers. The Mandan Daily News was one of them. Mandan is where Mark is originally from, so the Daily News is his hometown paper. So I'm sure he was looking forward to seeing himself in there in a nice little article. So we were a bit surprised when they called us earlier this week to apologize for a typo they'd made in his article. Here's a picture of it. See if you can figure out where the typo is.


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Originally uploaded by Expatriate.

Yep. You guessed it. Mark joined the KKK.

It's a pretty simple mistake. The name of the agency gets shortened down to KK from time to time, so it's not that much of a stretch to get that extra "k" in there and confuse us with another name that's not quite as beloved as our own. But still, I just get a kick out of Mark having the headline "Mark Gray Joins KKK" printed in his hometown newsletter. Couldn't tell you if Mark feels the same way, though.

I think this one's going to Leno.